Send in-app purchase events to Segment

Connect in-app purchase events like trial starts, subscriptions, cancelations, and more to Segment from the App Store and Play Store

Use the Segment integration to:

  • Power analytics

    Easily connect IAP events to your analytics stack

  • Improve engagement

    Power push notifications or emails to subscribers that aren't using particular features

  • Win back users

    Send discount codes to users that have recently canceled


Using our Segment integration you can connect the following events:

  • Initial Purchase
  • Trial Started
  • Trial Converted
  • Trial Cancelled
  • Renewal
  • Cancellation
  • Uncancellation
  • Non Subscription Purchase
  • Billing Issues
  • Expiration
  • Product Change

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarie, PhotoRoomOlivier Lemarie, PhotoRoom
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