Grace Lau, Author at Castos Podcast hosting and analytics to help you build, grow, and monetize your show Mon, 08 May 2023 02:06:19 +0000 en-US hourly 1 https://castos.com/wp-content/uploads/2021/08/favicon-150x150.png Grace Lau, Author at Castos 32 32 Podcast Marketing Strategy 101: How to Make Podcasts Fit in Your Marketing Funnel https://castos.com/podcast-marketing-strategy-101-how-to-make-podcasts-fit-in-your-marketing-funnel/ https://castos.com/podcast-marketing-strategy-101-how-to-make-podcasts-fit-in-your-marketing-funnel/#comments Fri, 05 Nov 2021 10:00:00 +0000 https://castos.com/?p=17630 Podcasts and marketing. They seem like two unlikely bedfellows, don’t they? Podcasts are all about slowing down, paying close attention, and engaging with something deeply. Marketing feels more frantic – trying to grab your audience’s attention by any means available. Marketing can often feel like the 30-second YouTube ads you impatiently wait to finish so ... Read more

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